Changes

Yellow journalism was a style of newspaper reporting that emphasized sensationalism over facts. During its heyday in the late 19th century it was one of many factors that helped push the United States and Spain into war in Cuba and the Philippines, leading to the acquisition of overseas territory by the United States.

This battle over the Yellow Kid and a greater market share gave rise to the term yellow journalism.

Once the term had been coined, it extended to the sensationalist style employed by the two publishers in their profit-driven coverage of world events, particularly developments in Cuba. Cuba had long been a Spanish colony and the revolutionary movement, which had been simmering on and off there for much of the 19th century, intensified during the 1890s. Many in the United States called upon Spain to withdraw from the island, and some even gave material support to the Cuban revolutionaries. Hearst and Pulitzer devoted more and more attention to the Cuban struggle for independence, at times accentuating the harshness of Spanish rule or the nobility of the revolutionaries, and occasionally printing rousing stories that proved to be false. This sort of coverage, complete with bold headlines and creative drawings of events, sold a lot of papers for both publishers.

The peak of yellow journalism, in terms of both intensity and influence, came in early 1898, when a U.S. battleship, the Maine, sunk in Havana harbor. The naval vessel had been sent there not long before in a display of U.S. power and, in conjunction with the planned visit of a Spanish ship to New York, an effort to defuse growing tensions between the United States and Spain. On the night of February 15, an explosion tore through the ship’s hull, and the Maine went down.